
Our Mission
Build a stronger Battle Creek by driving strategic investment, job creation, and intentional place-based community development.

Our Vision
Participate with the community to meet the opportunities and challenges of the future, while advocating for equitable outcomes, growth, and prosperity in Battle Creek.

Commitment
By July 2030, BCU will generate $750 Million in capital investment and 400 new jobs at or above the regional average wage with benefits. In addition, 600 wage positive jobs impacted by investment/technological advancement.
BATTLE CREEK UNLIMITED PERSONNEL

Joe Sobieralski
President & CEO
Connect with Us
Our team is here to help you with every aspect of your business in and around Battle Creek. We look forward to working with you. Contact our staff directly by clicking on their phone icon or email.

Robert Corder
Vice President of Attraction

Bridgette Jones
Vice President of Operations

Aaron Gibson
Facilities Coordinator

John Hughes
Economic Development Specialist

Jonah Hurtado-Macias
Food Reimagined Program and Events Coordinator

Jesse Keene
Facilities Associate

Heather Ignash
Economic Development Specialist

Kris Martin
Urban Planner

Gabriela Perez Hernandez
Director of Food Reimagined

Wayne Coleman
FTZ Administrator